White Paper:
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When applied to medical facilities, reputation can be defined and measured in a variety of ways – by industry awards, consumer (patient) ratings, financial solvency and donorship, or by a combination of performance factors such as mortality rates and the ability to meet patient demand for all levels of patient acuity. In truth, reputation is a combination of all these variables, and perhaps many more. There's also the influence of the Internet. Statistics on mortality rates, readmissions and patient satisfaction are available on popular Web sites visited by many consumers. Hospitals have made huge investments in the latest advances in clinical care – efficient electronic medical records systems, "superstar" physicians and world-class rehabilitation services. Nonetheless, large discrepancies persist between the highest- and lowest-performing institutions. |
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Improve your hospital reputation. Download our complimentary white paper by simply completing the form to the right.
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